Case Study

High-Priority Technical Barriers Resolved and Improved Customer Experience for SaaS Organization

challenge

Acquisitions Require Integration and Improved Customer Experience

After three crucial acquisitions intended to add significant functionality to our client’s SaaS application, technical integration was still far from complete. They needed to satisfy private investor goals of retaining market leadership and increasing sales by delivering new application features and improving customer experience on accelerated timelines.

solution

Barriers Identified and Resolved

Within the first 90 days of being engaged, our team presented their initial findings to executive leadership. We found there were too many technical blockers and a lack of SDLC governance to hit the Board of Directors feature/timeline goals. In response to our team’s transparent feedback, they requested and obtained Board-level approval to pivot their entire engineering organization to clear technical blockers. This resulted in accelerated feature delivery timelines. Due to the Sparq team’s great talent, we remediated high-priority blocker issues to clear the path forward.

results

Remediated Technical Barriers and a Huge Pivot Toward Growth

Our team’s work enabled the engineering team to develop and deploy faster, resolve critical user complaints and outages, provide transparency of ownership and sunset unsupported versions of the application. This set the stage for the needed work to fully integrate the recent acquisitions while improving the overall user experience.

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