
Three Ways to Foster a Successful Relationship Between Your Product and Engineering Teams
Read MoreToday digital products are becoming ubiquitous. We all use these tools or services to interact through digital mediums for entertainment, customer service, to buy products or conduct transactions. Consequently, almost every company (whether they are a ‘technology company’ or not), are becoming producers of digital products to accommodate growing digital customer demands. Developing customer facing and revenue generating products requires a different approach to software development. Just being agile isn’t enough – teams must move from a ‘project mindset’ to a ‘product mindset’.
This page provides expert tips and insights on making the transition to successful digital product strategy, design and development.
User experience (UX) is the way that you communicate with your users through your product. The biggest benefit of having good UX is that it gives you the ability to build on top of your existing platform, instead of just trying to fix problems over and over again. In this Tech in 2, Senior Principal Consultant Joe Dallacqua shares more about why putting the user first is so important, along with three signs that you’re not doing it.